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Tag : retouching trends

29 Aug 2019

The ethical responsibility in beauty retouching

Author: Stefan Kohler I recently had an interview on the ethical responsibility of retouching. I found the experience very moving and very thought-provoking. In this article, I would like to write down a few of these thoughts. What we see in advertisements and in magazines every day feels like reality to people outside of the retouching industry: Impeccable models, even skin, great characters. If the retouching is carried out properly, the processing won’t be visible — which creates an own […]

23 Jul 2019

Retouching relevance of footage

Almost everyone of us is seeking a change of one kind or another. Being thinner, firmer, smoother, better trained or simply a different look — beauty is at its peak. Photographers and retouchers apply this analogously to the digital image: A flawless appearance of the image becomes the goal. The discrepancy between the beauty of the recipient and the medially ideal of advertising is increasingly emphasized by retouching. When does retouching starts? The question of where exactly image manipulation starts is […]